Subscribers to the New York Times got an extra section to throw away unread
this morning: DealBook, Andrew
Ross Sorkin’s M&A-obsessed blog, now has a quarterly spin-off on paper.
The Spring
2007 section is full of mildly fluffy articles about financial markets,
and has cascades of hundred-dollar bills on the front. Money!
Inside, find out about bankers’
golf handicaps, or read another write-around and unauthorized
profile of Ken Griffin. (Yes, there was one
yesterday, too.)
For DealBook the blog, this means its first blog entries with bylines –
please let’s have them all the time, not just quarterly. And for DealBook the
special section, this means full-page ads from companies you’ve never heard
of like MacKenzie Partners and Innisfree,
who will help you out when an activist investor starts waging a proxy war against
your company. After all, if takeover bids are booming, then the business of
defending against takeover bids must be booming too!